Photoshop
Illustrator
Blender
Figma
Webflow
Vimeo API
Lottie
The use of white space, the very neutral color palette, and the elegant yet unique typography all helped to create an identity that spoke directly to the health-conscious audience. Each design element was hand picked to not just attract the eye, but also to communicate the brand's message. By building on this baseline, we were able to create a rich universe, ranging from packaging to digital experiences, and ensuring a cohesive narrative that stands out in an overflowing market.
The result was a virtual tactile experience that felt as real as holding the product, offering consumers an new sense of interaction and engagement. This became not just a visual spectacle but an emotional experience.
We understood how crucial it was for users to seamlessly transition to Amazon when making their final purchase. So, we strategically placed clear and subtle call-to-action buttons (CTAs) throughout the website. This ensured that no matter where visitors were on the site, they were just a click away from reaching the Amazon storefront to complete their purchase. It was all about blending a visually captivating experience with the practical ease of making transactions.